Cookies Policy
Effective Date: 01/08/2025
This Cookie Policy explains how website, built using EMagneto, a product of AIPROG Pvt. Ltd., uses cookies and similar technologies to recognize visitors, track user behavior, and deliver a smooth browsing and shopping experience. This policy also informs customers about their rights to control the use of cookies when they visit store.
By using a website built with EMagneto, you agree to the use of cookies as outlined in this policy.
1. What Are Cookies?
Cookies are small text files stored on a user's device (computer, mobile phone, or tablet) when they visit a website. These files store minimal information about the user's activity, preferences, or session identifiers, and are retrieved either during the current session (session cookies) or during subsequent visits (persistent cookies).
Cookies do not typically contain personal information. However, if any data collected through cookies is linked to personal information, such data will be treated in accordance with your website’s privacy policy.
2. Why We Use Cookies
Websites built with EMagneto use cookies to improve functionality, optimize performance, and personalize content for users. Specifically, the cookies serve the following functions:
Essential Functionality: Enabling critical features like shopping cart management, secure checkout, and user login sessions.
Analytics and Performance: Tracking traffic, page views, bounce rates, and time spent on site for better business insights.
User Preferences: Storing language preferences, user choices, and location data for an enhanced user experience.
Marketing and Retargeting: Displaying personalized ads or recommending products based on user behavior.
Security and Fraud Prevention: Monitoring suspicious behavior to prevent fraud and unauthorized access.
3. Types of Cookies Used
3.1 Strictly Necessary Cookies
These cookies are essential for the operation of website. Without these cookies, website may not function correctly. These include:
ü Shopping cart session cookies
ü Authentication/login cookies
ü Security and fraud detection cookies
3.2 Performance Cookies
These cookies collect anonymous data on how users interact with site, helping you improve performance. They may include:
ü Google Analytics cookies (e.g., _ga, _gid)
ü Page speed and performance tracking cookies
3.3 Functional Cookies
These cookies remember user preferences and choices to deliver a more customized experience. For example:
ü Language selection
ü Remembering login details
ü Saved shopping carts
3.4 Targeting or Advertising Cookies
These cookies track user browsing across websites to build a profile for targeted advertising or content personalization. For example:
ü Facebook Pixel
ü Google Ads retargeting
ü Third-party ad networks
3.5 Third-Party Cookies
Websites built using EMagneto may integrate with third-party tools or services (such as payment gateways, CRMs, or chat widgets). These services may place their own cookies, which are governed by their respective privacy and cookie policies.
4. How EMagneto Involves Cookies
EMagneto, as a website-building platform, integrates cookie-handling scripts by default to support essential eCommerce functions. The platform may:
1. Auto-integrate essential session cookies that help your website store operate seamlessly (e.g., cart, order flow, customer login).
2. Provide built-in support for analytics integrations, such as Google Analytics or Meta Pixel, giving store owners the ability to track user behavior, optimize performance, and implement retargeting campaigns.
5. Managing and Disabling Cookies
Visitors can control cookie usage in the following ways:
5.1 Browser Settings
Users can adjust their browser settings to block or delete cookies. Instructions can typically be found under the “Settings” or “Privacy” section of each browser. Popular browser cookie settings:
ü Chrome: chrome://settings/cookies
ü Firefox: about:preferences#privacy
ü Safari: Go to Preferences > Privacy > Manage Website Data
ü Edge: Settings > Cookies and site permissions
Note: Disabling essential cookies may affect your website’s ability to process transactions, log in users, or retain shopping carts.
5.2 Third-Party Opt-Out
Users can opt out of targeted advertising cookies using tools like:
ü Network Advertising Initiative: https://optout.networkadvertising.org/
ü Digital Advertising Alliance: https://optout.aboutads.info/
ü YourOnlineChoices (EU): https://www.youronlinechoices.eu/
6. Cookie Duration
Different cookies have different lifespans:
ü Session Cookies – Removed when the browser is closed
ü Persistent Cookies – Remain until their expiration date or until manually cleared
ü Most performance/analytics cookies expire in 1–2 years; advertising cookies may remain longer unless deleted.
7. Updates to The Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, legal obligations, or website functionality. All updates will be published on this page, and the “Last Updated” date at the top of this policy will be revised accordingly.
Users are encouraged to periodically review this Cookie Policy to stay informed about how we use cookies and similar tracking technologies. Your continued use of the website after any updates to this policy constitutes your agreement to the revised terms.
8. Contact Information
For any queries regarding cookie, please contact:
Email : [email protected]